Supported by Business Advisor Lisa LaMaitre Business Advisor Lisa LaMaitre has been supporting Ramita Edwards and her family since July 2024. Lisa helped them navigate legal concerns over a failed café purchase, Lisa guided Ramita and her son King through every step of launching their new...
Social media is always changing, and staying updated on the latest trends is essential for small businesses. In this webinar, we’ll cover the key behaviours and topics shaping social media today and how your business can adapt to stay relevant. With people spending an average...
Marketing fundamentals for small businesses focus on understanding the target audience, crafting a compelling value proposition and using effective strategies to reach and engage customers. Identifying the ideal customers through market research helps tailor products and messaging. A strong value proposition should clearly differentiate the...
In this webinar we will focus on the importance of why understanding and calculating the break-even point is pivotal for small business owners, especially when approached holistically. This involves considering all aspects of their business to determine the point at which their revenue covers their...
Starting a business is an exciting yet challenging journey that requires a solid foundation and a clear vision. This interactive workshop will guide you through the essential steps of launching a business with a focus on a holistic approach. We will utilise the "business model...
When was the last time you reviewed the prices for products or services in your business? Are you confident that you correctly identified all actual costs before setting the price? One of the best ways to achieve profit in your business is to review your pricing...
You will explore essential graphic design tools, gaining practical insights to start creating professional, eye-catching designs. Finally, the session will guide you through developing consistent, branded marketing collateral across various platforms. By the end of this webinar, you will be equipped to elevate your brand's...
Does your business need to develop business-to-business relationships with potential clients so they will buy your products or services? This sales webinar outlines the fundamental principles of developing sales relationships with business-to-business clients. Many business owners and staff are unsure about what is a best...
Join us for an insightful webinar designed specifically for small business owners and entrepreneurs. "Smarter business - Planning for success" will guide you through essential planning steps to build a sustainable and successful business. This webinar will provide practical advice and actionable strategies to help...
Your Marketing Plan is ideally a key part of your overall Business Plan. Sometimes, out of necessity, it is a standalone document. The critical importance of an effective Marketing Plan is that it brings focus to your marketing efforts to attract customers in a cost-effective...