Explore the transformative potential of AI in content creation while gaining foundational knowledge in AI basics. Discover the art of crafting audience-specific messaging, enhancing your marketing effectiveness. By the end of this session, you’ll leave with a clear understanding of AI’s marketing value, ready to take the initial steps in implementing AI-powered strategies. Join us to unlock the remarkable potential of AI to spark growth in your business.

This webinar is aimed at small businesses throughout Illawarra, Southeast & Tablelands and Riverina Murray who have just started or have an established business and we have the capacity to host up to 50 people.

PRESENTER: Fiona Latham-Cannon.

MODERATOR: Lisa LaMaitre.

LEARNING OBJECTIVES:

1. Demystify Language Generative AI.

2. Explore AI-Enhanced content creation.

3. Understand audience-centric messaging.

LEARNING OUTCOMES:

1. Foundational AI knowledge.

2. Awareness of AI’s marketing value.

3. Initial steps in audience targeting.

This Webinar will take place on Zoom. Click BOOK EVENT to register. You will receive the Zoom link in an email from Enterprise Plus prior to the Webinar.

Enterprise Plus is an approved independent provider for Service NSW Business Connect until June 2025. Enterprise Plus is a not-for-profit that has delivered Australian, NSW, and ACT Government business advisory and education programs, workshops, and webinars, across regional NSW and the ACT for more than 30 years.