11 Jun Piste & Trail
Assisted by Business Advisor Edwin Smith
When Business Advisor Edwin Smith first started working with Sarah Brawn, founder of Piste & Trail, in July 2023, she was only just starting her business and was very new to social media. They worked together to formulate a plan around her posting more engaging content for her audience based around current trends.
The biggest challenge Sarah had was the business had no awareness and sales, I was so excited when she messaged that she had her first sale through an Instagram Story!
“Working with Edwin as part of the Business Connect program has been game-changing for my business. I have more than tripled my followers from the advice about producing more organic and natural content that he’s given me. I now have more of an understanding of how the current Instagram trends work and understand that content needs to be entertaining and educational. Thus, helping me with producing quality content related to my business.” – Sarah Brawn, Piste & Trail
Key Outcomes:
- Piste & Trail Instagram followers have grown from 70 to 386, an increase of 425%.
- Sarah is now making sales through Instagram organically.
- Sarah said “I now have more of an understanding of how the current Instagram trends work.” She is excited to see her following grow further now she has the tools to make great engaging content for her business. She is more confident in front of the camera on a vlog style post. She used to hate doing them because “I originally thought that no-one wants to see my face, but actually they do, because my reach on those videos skyrocketed.”
For more information on Piste & Trail.
Contact Edwin to schedule your free business advice session.