Marketing fundamentals for small businesses focus on understanding the target audience, crafting a compelling value proposition and using effective strategies to reach and engage customers. Identifying the ideal customers through market research helps tailor products and messaging. A strong value proposition should clearly differentiate the...
This hands-on workshop helps small business owners leverage the latest social media trends, craft unique and engaging content, and master practical tools like Reels. Gain actionable strategies to increase brand awareness, connect with customers, and optimise their social media presence for better results. By the...
This hands-on workshop helps small business owners leverage the latest social media trends, craft unique and engaging content, and master practical tools like Reels. Gain actionable strategies to increase brand awareness, connect with customers, and optimise their social media presence for better results. By the...
Participants will learn to use social media strategically to boost brand visibility. The workshop covers key features like stories, posts, and reels, with a focus on creating engaging content. Special attention is given to crafting impactful Reels that showcase products and tell brand stories. By...
Learn how to bring focus to the business concept for strategic advantage. Understand how to identify a clear vision and key objectives for your new business. Have clarity around what are your core products or services. This webinar will impart practical tips to minimise risks...
Your Marketing Plan is ideally a key part of your overall Business Plan. Sometimes, out of necessity, it is a standalone document. The critical importance of an effective Marketing Plan is that it brings focus to your marketing efforts to attract customers in a cost-effective...