Businesses and creators can plan ahead by scheduling Reels, photos and carousel posts from Facebook and Instagram apps. Scheduling posts can help you save time and stay organized when you create and schedule your posts.

Learning Objectives:
1. The importance of scheduling content.
2. Limitations of scheduling.
3. How to schedule posts.

Learning Outcomes:
1. Save time by having a scheduled bank of posts.
2. Maintain consistency of posts across Instagram and Facebook.
3. Ensure your staying front of mind for your audience.

About the Presenter: Edwin Smith.
Edwin’s spent the last 10 years working in social media, where he ran the Facebook, Instagram, Twitter and TikTok accounts for some of the biggest shows on TV, including Survivor, The Voice, I’m A Celebrity Get Me Out Of Here, Love Island, 10 Sport and many more. During that time, Edwin also worked directly with Facebook, Instagram, Twitter and TikTok. Off the back of this, Edwin has an intricate knowledge of what makes each platform tick.
These days, Edwin specialises in organic social media for businesses, having worked with over 300 people in the last 3 years under his small business The Social Sandwich.
Edwin’s claim to fame is that B-grade Aussie celebrities sometimes like his Instagram photos. He doesn’t take himself too seriously, has a huge collection of fun shirts and will try to make you laugh at least 2 (two) times when you speak with him.

This Business Connect event is funded by the NSW Government #NSWBusinessConnect